Bajaj launched the Dominar, with hungry eyes set on Royal Enfields inexplicably growing market share. The latest video advertisement from Bajaj promoting the Dominar targets Royal Enfield, and its retro nostalgia. This one can elicit a chuckle out of even the most loyal Royal Enfield fans. We can’t wait to see Royal Enfield’s response. Or perhaps none would come. After all, their bikes are selling better than ever, and no need for the winner to acknowledge a potshot, right?
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